LOGOTYPE
Brand mark
The client wanted the logo to represent a phoenix rising from the flames and have a clean, modern look. This is not an easy task because there are countless similar logos out there.
Color-coding formula
A color coding system makes it easy to coordinate, understand and use company colors. The color palette can be used for business materials, to complement an existing logo or company appearance, and much more.
Separate logo for the flag
A template has been created for the different locations of yachts, which can be used to produce different display variants using the name of the location to which the vessel is assigned.
